Why is a fan page better than a regular profile?
here are 6 reasons you need to make a Facebook page for your website or company now.
1.
Pages are public. Most of Facebook is behind a login, preventing search
engines from indexing. However, some Fan pages are not behind a login
and thus search engines can index the page. Hopefully, people will
stumble on the result in SERPs, visit the Facebook page, and then get
to your site via the link (see reason #2).